David Beroff (d4b) wrote,
David Beroff

Direct Mail Campaign

All of the pieces are in place now; the online side of the first direct mail campaign for SafeAmericanKids.com is now ready, as follows:
  • (Tangible) postcards are (physically) mailed to dentists; see below.

  • A short URL (via Bit.ly) brings them to a lead-generation page, now with (self-hosted) video!

  • The lead-gen form sends me an email, and sends them to a low-key sales page, with an interactive map (via Google).

  • While they can buy right away, (via PayPal), it'll likely take an email conversation to build some trust first.

Let me know what you think!

Tags: marketing, sak, video creation
  • Post a new comment


    default userpic

    Your reply will be screened

    Your IP address will be recorded 

    When you submit the form an invisible reCAPTCHA check will be performed.
    You must follow the Privacy Policy and Google Terms of use.